According to the World Bank, small and medium enterprises make up over 90% of businesses worldwide, employing over 50% of the world’s workforce. Although that figure is definitely huge, it’s not particularly surprising. Technology and the current business culture have made it easy for people to start their own businesses. One of the most important shifts that affected this growth is the rise in popularity of outsourcing.
Outsourcing, when done right, can be a game changer for startups and small businesses. It’s a cost-effective way to get specialized work done without, especially compared to hiring and maintaining full-time employees. It allows business owners to focus solely on the meat of their operations.
If you own or manage a business, and are wondering what tasks can be outsourced, here are the top four candidates.
Administrative Tasks
Keeping your business as lean and streamlined as possible is one of the best ways to keep costs and overhead down. This makes outsourcing administrative tasks like data entry, scheduling, and others a very attractive options, especially for micro businesses where every hire is a huge commitment.
It also helps that there are all kinds of digital tools out there now that can help make these tasks more efficient and less time-consuming. This means that when you do outsource to an administration services company, the turnover will be faster and ultimately cheaper.
Human Resources
This sector has evolved into a more holistic and complex part of organizations. There’s also the regulatory aspect of running this department. This means that in order to completely fulfill the responsibilities of human resources, at the very least, you’ll have to hire a team of specialists. This will eat up a considerable amount from a budget you may not have.
Outsourcing human resources ensures your employees that they are getting professional attention without breaking the bank. This will also give you peace of mind that your company will stay compliant with human resource regulations.
Digital Marketing
Digital marketing has become a necessity for businesses nowadays. Without good digital marketing strategies, at best, your business will miss out on a lot of potential sales. At worst, you may not be able to thrive and grow. But digital marketing doesn’t only mean having a website and calling it a day. It takes training, resources, and an active commitment.
For these reasons, digital marketing is best outsourced. Having professionals build your website and manage your social media accounts can take a significant load off your shoulders. The best thing about this is, you can choose just the specific strategies you want to outsource. For example, you can choose to have a team run only your Facebook account or website. You can even just outsource web design and run your website yourself. This enables you to further save on costs and still get the benefits of digital marketing.
Graphic Design
Most businesses, especially brick and mortar stores, will only need graphic design from time to time. Creating a promotional poster, for example, will just be a couple of days’ worth of work at most. This means, it would be impractical to hire a graphic designer just for those.
At the same time, posters or even social media posts are too important to just leave up to someone without any experience or tools to handle. Especially not now when branding has become so important for organizations. No.
Outsourcing graphic design tasks as they come means you can save money and still expect gorgeous-looking designs for your business to use.
Outsourcing has become an important, even necessary, tool for helping run businesses. In today’s world, owners and managers should be making the most of every advantage. Hopefully, this article helps your business grow by knowing exactly which tasks to outsource.
